A New Way to Buy a Conflict-Free and Ethically Sourced Diamond Engagement Ring

What Most Jewelers Can’t Tell You

Most people know to look for conflict-free diamonds certified under the Kimberley Process Certification Scheme (KPCS) — an international system designed to prevent the sale of diamonds that may have funded rebel movements or unlawful activities. While this is a good starting point, it’s not the full picture when it comes to buying ethically sourced diamonds.

Tracing a diamond’s origin is far more complex than many people realize. Before it’s set into jewelry, a diamond can change hands up to 30 times, moving through a long and opaque supply chain. Even with Kimberley Process certification, conflict diamonds can become mixed with legitimate stones, making it difficult to verify a diamond’s true provenance.

Worse still, “conflict-free” does not always mean ethical. A diamond may technically meet conflict-free criteria but still come from regions where labor practices, environmental impact, or community welfare are far from responsible.

Why Most Jewelers Can’t Guarantee Diamond Traceability

Most jewelers and retailers cannot trace the exact origin of their diamonds. They may rely on assurances from intermediaries, but they lack full visibility into the mining, cutting, and trading process. This leaves you uncertain about the true impact of your purchase.

Mine to Shine®

The Kwiat Commitment to Ethical Sourcing and Full Traceability

At Kwiat, we go beyond the minimum requirements. Our commitment to ethical diamond sourcing means that every diamond we offer has a verifiable, transparent origin. Through our proprietary Mine to Shine® program, we can trace each natural diamond back to its source — ensuring that it was mined in a way that protects both people and the planet.

We source exclusively from conflict-free countries known for ethical and responsible mining practices, including:

Botswana
Namibia
South Africa
Australia
Canada

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We do not use diamonds from regions such as Russia, Zimbabwe, or the Democratic Republic of Congo, where diamonds are often linked to human rights abuses or political conflict.

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How Can Kwiat Do What Other Jewelers Can’t?

Since 1907, each of the four Kwiat generations has pushed the boundaries to create important milestones in our business. Thanks to our relationships across the industry, we’re disrupting the traditional flow of diamonds and working directly with ethical mines and partners along the supply chain.

This, coupled with recent technological advancements, has enabled us to offer the exclusive Mine to Shine experience. This program reinforces our commitment to pushing for industry change, providing transparency to our clients, and working exclusively with countries where diamonds are making a positive social impact.

What Ethical Diamond Buyers Should Look For

If you’re shopping for an ethical engagement ring or sustainable diamond jewelry, here’s what to consider:

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Traceability: Can the jeweler prove where the diamond was mined?\n
Country of Origin: Was the diamond sourced from a region known for responsible mining?\t\t
Beyond Conflict-Free: Does the company go beyond Kimberley Process standards?\t\t
Community Impact: Are local communities supported through employment, education, or conservation efforts?

The easiest and most reliable way to be sure that you are fulfilling each of these points is to buy a ring through the Kwiat Mine to Shine program.

We offer multiple fancy shape side stones in classic silhouettes like baguette and tapered baguette, trapezoid, bullet, and shield shapes. Other side diamonds we offer include half moon, epaulette, kite, and lozenge shape diamonds. All side diamond shapes should be selected for their ability to complement your center stone’s shape.

How Does Mine to Shine® Work?

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Whether you visit a Kwiat store, authorized retailer, or consult virtually with our concierge, we’ll help you select a rough diamond that’s the right size and dimensions to accommodate the shape you envision for your final ring.

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Then, we’ll share your diamond’s journey through the process of cutting, designing, and handcrafting a setting to create your perfect ring. We’ll even send you pictures of each step of the process.

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\n Choose a diamond from a conflict-free country, such as Botswana, Canada, South Africa, Namibia, or Australia.\n Kwiat experts will determine how to cut your desired shape from the rough diamond, maximizing size without sacrificing beauty. After the diamond is meticulously cut, we’ll set it in a stunning ring, custom- designed and crafted to your exact specifications.Don’t have time for a custom-made ring but still want a piece with ethical origins? Rather than follow the journey of your diamond, you may also choose to buy a cut diamond or a completed ring that has undergone the same process, and you will still receive a documented history of your Mine to Shine diamond.

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How Ethically Mined Diamonds Have a Positive Impact

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Rough diamonds are a major source of revenue for many countries, creating livelihoods for millions of people. The revenue from ethically mined diamonds benefits schools, hospitals, and other community resources. Furthermore, with each purchase, Kwiat makes a donation to the nonprofit organization charity: water, which provides a family with clean drinking water.

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isit Us to Begin Your Mine to Shine Journey

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When you choose a Mine to Shine® diamond engagement ring, you’re choosing transparency, responsibility, and beauty with purpose. Visit a Kwiat boutique or an authorized retailer, or connect with our diamond concierge for personalized guidance. We’ll help you select or create a diamond ring that reflects not only your love and commitment, but also your values.

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